I branded myself as Cris B, a RnB music artist .Cris B is currently recovering from a break up which inspires him to release an album called 'The Dark Side of love' based on his negative experience with love.

I designed merchandise using the album artwork in order to promote it in social media. I also used print media to lead listeners to the streaming platforms where the songs will be play.

I Placed the print media around locations where my potential listeners have highly chances of being at and come across with the posters and billboards.